HomeNFTsJack Daniel's, The Famous Whiskey Brand Prepares For NFT Launch

Jack Daniel’s, The Famous Whiskey Brand Prepares For NFT Launch

Great news for whiskey lovers! Jack Daniel’s, the famous Tennessee liquor brand, is all set to enter the world of non-fungible tokens and metaverse. After cryptocurrencies grabbed massive public attention, metaverse and digital art were the subsequent assets to hit the floor. The lucrative and evolutionary factors seem to be a significant driving force behind their popularity.

Brands have now found a new way to connect to prospective buyers through digitized assets or innovative VR projects. Recently, the whiskey brand has prepared to leap of faith in the revolutionary spaces.

Jack Daniel’s confirms to join metaverse

Jack Daniel’s has recently realized the significance of emerging and popular platforms like NFT and metaverse. Mike Kondoudis, attorney for intellectual property trademark, first circulated the news regarding filing three NFTs and metaverse trademarks with the USPTO (the United States Patent and Trademark Office). In a blog post, he shared details of the filings, which include:

  • Digital wallets and collectibles
  • NFT authenticated media
  • Virtual beverages, clothing and barware

Though the firm’s actual plan is still unclear, the filing content indicates their NFTs will feature text, artwork, video and audio that will belong to a wide array of products from clothing to barware.

Well, there’s more to the story; Jack Daniel’s has also filed an application for computer software that might be used as a digital wallet; you can get information about different beverages.

Liquor brands and their love for NFTs

Digital arts have gained prominence in almost every industry; it won’t be wrong to say liquor brand is another emerging market using NFTs. A primary catalyst for these brands to release tokenized assets is their authenticity and uniqueness. When whiskey or any liquor product gets a digital tag, it is sold directly to the customer without involving any third party, which helps determine a fixed price.

Brands like Metacask have deployed blockchain transactions to eliminate the hefty and long documentation process when buying or selling barrels from distilleries.

Hopefully, Jack Daniel’s will surprise us all with their new venture. Alcohol brands must comply with legal frameworks when attaching tokenized assets with their products. Till the assets are out, keep a close watch on the brand and enjoy your drink.


Please enter your comment!
Please enter your name here


Best in Crypto Launches the Most Valuable and Comprehensive Industry Directory

Chicago, Oct. 1, 2022 – Best in Crypto enables crypto enthusiasts, investors, and entrepreneurs to explore and learn about beneficial crypto products and services. This...

US Lawmakers Prepare To Include Bitcoin In 401k Retirement Plans 

US lawmakers currently agreed to introduce crypto assets in the 401k retirement plan. The decision brought applause from the crypto community. Few opine that the...

Shemaroo Entertainment Will Now Offer Metaverse Cinema Experience 

Shemaroo Entertainment took the film fraternity and movie lovers by the awe with their announcement to open a metaverse theater in Decentraland. The company had...

A+E Networks Plans To Release History Channel NFT Collection

Over 25 glorious years of entertaining and educating people about varied historical facts and cultural moments, A+E networks now venture into web3. In an announcement,...

Stay Connected

- Advertisement -

Similar articles

- Advertisement -